Sophie Douglas Sophie Douglas

How to nurture your brand growth during a recession 

We all know that recessions can be tough, but did you know that with the right strategies, your brand can not only survive but thrive during these challenging times? Let’s dive into practical and effective ways to nurture your brand growth, even when the economy isn’t on your side.

Nurturing your brand perception becomes even more crucial, as clients look for reliability and trustworthiness in uncertain times.

Read More
Branding Sophie Douglas Branding Sophie Douglas

What order should you approach your branding? 

In the world of branding and getting your business ducks lined up in a row, a great question many people ask is: “What order should I do things in?”

When it comes to branding specifically, there are a few different ways to approach it. It will come down to your budget, timeline, capacity and overall business goal or vision. Here are two different timelines to consider.

Read More